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Category: Best of the Week
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Black Friday Holiday Season and much more…| Best of the Week
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Is Your Website Worth Clicking and much more…| Best of the Week
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Google Panda 4.1 – Implications & Learnings and much more…| Best of the Week
This week’s hot news, events and videos from the online marketing and social media world.
From the Position² Blog This Week: The Google Panda 4.1
The Google Panda Algorithm 4.1 Update is upon us. This new update will punish plagiarized and poor quality content while at the same time rewarding unique, high quality content. Read this blog to learn more about the key takeaway.

Best of the Week Video
Watch this video that sheds light on 2014 holiday online shopping trends. A must watch if you are a serious shopaholic and you love a good bargain.White Paper: Increase Visibility for Your Content by 4x Today’s traditional SEO is inadequate: Ignite your search results by accelerating visibility in more places than ever before.Download this White Paper and learn: - SEO, why the way we know it is not enough
- Introducing and implementing Enterprise Visibility Accelerator (EVA)
- Using multi-channel tracking tools for effective monitoring
- How EVA benefits businesses.

If you are reading this blog post via a RSS reader, please click here to subscribe. -
Improve Your Digital Marketing ROI Using Big Data, and much more…| Best of the Week
This week’s hot news, events and videos from the online marketing and social media world.
From the Position² Blog This Week: How to Improve your Digital Marketing ROI Using Big Data
Today everybody is talking about big data. But how exactly can you take advantage of big data from a digital marketer’s point of view? Read this blog that sheds some light on this pertinent question. It makes for an interesting read.

White Paper: Increase Visibility for Your Content by 4x Today’s traditional SEO is inadequate: Ignite your search results by accelerating visibility in more places than ever before.Download this White Paper and learn: - SEO, why the way we know it is not enough
- Introducing and implementing Enterprise Visibility Accelerator (EVA)
- Using multi-channel tracking tools for effective monitoring
- How EVA benefits businesses.

If you are reading this blog post via a RSS reader, please click here to subscribe. -
Local SEO, Google Panda Update, and much more…| Best of the Week
This week’s hot news, events and videos from the online marketing and social media world.
From the Position² Blog This Week: Effective Ways of Improving Your Business Using Local SEO
The unabated proliferation of smart phones and tablets has put local SEO at the centre of your digital marketing strategy. Read this riveting blog to know how exactly you can go about creating an effective Local SEO game plan to rake in profits.
- 5 LinkedIn Tips for B2B Brands
- The Purchasing Behavior of B2B Buyers
- B2B Marketing Must Focus On 1:1

Best of the Week Video
In this edition of Whiteboard Friday, Rand Fishkin talks about scaling your business using geo-targeted local landing pages with highly customized content. It makes for a compelling watch..White Paper: Increase Visibility for Your Content by 4x Today’s traditional SEO is inadequate: Ignite your search results by accelerating visibility in more places than ever before.Download this White Paper and learn: - SEO, why the way we know it is not enough
- Introducing and implementing Enterprise Visibility Accelerator (EVA)
- Using multi-channel tracking tools for effective monitoring
- How EVA benefits businesses.

If you are reading this blog post via a RSS reader, please click here to subscribe. -
Content Marketing, ROI of PPC Advertising and much more…| Best of the Week
This week’s hot news, events and videos from the online marketing and social media world.
From the Position² Blog This Week: Effective Ways of Measuring Your Content Marketing Efforts
Content Marketing is gaining unparalleled traction today. This has led Digital Marketers to accord special emphasis on the quality of content being created. An effective Content Marketing strategy will give you a definitive edge. Read this incisive blog to learn more now.

Best of the Week Video
Watch this insightful video that helps you effectively manage ‘tag deployment’ on your websites or mobile apps.White Paper: Increase Visibility for Your Content by 4x Today’s traditional SEO is inadequate: Ignite your search results by accelerating visibility in more places than ever before.Download this White Paper and learn: - SEO, why the way we know it is not enough
- Introducing and implementing Enterprise Visibility Accelerator (EVA)
- Using multi-channel tracking tools for effective monitoring
- How EVA benefits businesses.

If you are reading this blog post via a RSS reader, please click here to subscribe. -
Hummingbird Update, B2B Advertising, and much more…| Best of the Week
This week’s hot news, events and videos from the online marketing and social media world. 
From the Position² Blog This Week: Surviving the post-Hummingbird era
The Hummingbird update from Google has taken us one step closer to the ‘Semantic Web’. Read this incisive blog to get a clear understanding of what it means to SEO in particular and digital marketing in general. Makes for a compelling read.


Best of the Week Video
Daniel Burstein of MECLABS speaks to Michael Norton of Harvard Business School in this Marketing Sherpa video. Michael sheds light on how we might be able to appreciate a thing better when we can visualize the effort that goes into its making.White Paper: Increase Visibility for Your Content by 4x Today’s traditional SEO is inadequate: Ignite your search results by accelerating visibility in more places than ever before.Download this White Paper and learn: - SEO, why the way we know it is not enough
- Introducing and implementing Enterprise Visibility Accelerator (EVA)
- Using multi-channel tracking tools for effective monitoring
- How EVA benefits businesses.

If you are reading this blog post via a RSS reader, please click here to subscribe. -
Predictive Analytics, B2B Video Marketing, Brand Strategy and much more…| Best of the Week
This week’s hot news, events and videos from the online marketing and social media world. 
From the Position² Blog This Week: Understanding Predictive Analytics
Today marketers need to know about the future of business with a fair degree of accuracy. That is when they turn to predictive analytics which studies current data, detects patterns and predicts possible future trends. Read this interesting blog to know more about this exciting branch of advanced analytics.


Best of the Week Video
Watch this Webinar moderated by Rick Siegfried that gives you tips on how to optimize your ad campaigns and landing pages using personalized targeting & analytics.White Paper: Increase Visibility for Your Content by 4x Today’s traditional SEO is inadequate: Ignite your search results by accelerating visibility in more places than ever before.Download this White Paper and learn: - SEO, why the way we know it is not enough
- Introducing and implementing Enterprise Visibility Accelerator (EVA)
- Using multi-channel tracking tools for effective monitoring
- How EVA benefits businesses.

If you are reading this blog post via a RSS reader, please click here to subscribe. -
Creatives in Today’s World, Attraction to Action, and much more…| Best of the Week
This week’s hot news, events and videos from the online marketing and social media world. 
From the Position² Blog This Week: Creatives in Today’s World
Creatives is one aspect of marketing that is receiving considerable attention today and rightly so. Read this exhaustive interview to know what exactly it entails and the skill sets required to be a part of this highly competitive field. Get an inside view of how a creatives team for B2B digital marketing functions and some idea on where this realm as a whole is headed.


Best of the Week Video
Rand Fishkin talks on Whiteboard Friday about keyword research and targeting without Exact Match data from Google Adwords, going forward. Watch this video for some very insightful tips on how to make the best of the changing scenario.White Paper: Increase Visibility for Your Content by 4x Today’s traditional SEO is inadequate: Ignite your search results by accelerating visibility in more places than ever before.Download this White Paper and learn: - SEO, why the way we know it is not enough
- Introducing and implementing Enterprise Visibility Accelerator (EVA)
- Using multi-channel tracking tools for effective monitoring
- How EVA benefits businesses.

If you are reading this blog post via a RSS reader, please click here to subscribe.