Author: Divya PM

  • Drupal vs WordPress

    Drupal vs WordPress

    Drupal and WordPress are two of the most widely used Content Management Systems. Both servers as open – source and user – friendly solutions to your CMS needs. But picking the right CMS for your business depends on your long – term and short – term goals.

    dupalwordpress

    What Is Drupal ?

    Drupal is a free and open – source enterprise – level CMS that helps you build complex websites and web applications. Drupal provides features like reliable performance, strong security, and reliable customizability. Drupal supports content management, collaborative authoring, podcasts, image galleries, p2p networking, and much more. It is easier to handle for professionals who are fluent in coding and web technology.

    Drupal has a huge open source community with more than one million dedicated developers, designers, trainers, strategists, editors, and sponsors worldwide. In addition, it has regional groups and meetups taking place in different parts of the world. In addition, DrupalCon events are organized where users can take skill training and level up their skills.

    Some examples of Drupal sites: the University of Colorado, The Economist, Dallas Cowboys, and Nasa.gov

    What Is WordPress ?

    WordPress has been on the market for more than a decade now and it has grown into the most popular content management system. It is an easy and user – friendly platform that comes with a one – click installation. Once WordPress is up and running, you will get to work with the most intuitive interface called a dashboard, which helps you maintain your website with ease. You can easily add content, delete, and customize your website’ s pages with simple and easy options. WordPress has become the best asset for bloggers around the world.

    Some examples of WordPress sites: Whitehouse.gov, Sony Mobile, University of Washington, Mercedes Benz, TechCrunch, and The New Yorker

    Why WordPress and Drupal Are Both Great

    1. Both Drupal and WordPress are open – source solutions, which means they are free to use and develop further. This makes them both affordable and customizable to meet your specific needs.
    2. Both platforms are popular and therefore widely known and used throughout the web development world. If you have an issue or don’ t know how to do something, you’ ve got access to a community of developers and users who can help you find the best solution.
    3. While both Drupal and WordPress are considered user – friendly platforms, some may argue whether they’ re equally user – friendly. In comparison to proprietary solutions, they’ re both considered to be easy to use.

    Drupal vs WordPress Comparison

    User – Friendly: WordPress is more user – friendly than Drupal.

    Search Engine Optimization Links: WordPress and Drupal both were constructed to create search – engine – friendly sites and it provides many SEO modules / plugins to enhance the site traffic. Native caching is supported by Drupal out of the box, whereas WordPress needs additional plugins for caching. Page caching leads to faster load times and a very useful metrics to boost your page rank.

    Flexibility: While WordPress is highly adaptable, Drupal has a reputation
    for developing much more robust websites.

    Customization: Blog and website customization are really crucial. Both Drupal and WordPress allow for customization. Drupal gives you many more options but is more difficult to use.

    Managing Multi – Site: To manage multiple sites, WordPress requires you to download WordPress MU. With Drupal, you can manage multiple websites straight from Drupal.

    Security: The security of WordPress is not as good as the security of Drupal. WordPress gets hacked without any difficulty but in Drupal,if any bug or danger is seen, it is scanned and fixed on the spot.

    Community: Community impact plays a vital role and is a big difference. WordPress has more than 100, 000 followers on Twitter and more than 250, 000 fans on Facebook, while Drupal has only 21, 000 followers on Twitter and approximately 20, 000 fans on Facebook.

    Final Words

    WordPress is highly affordable and allows for customizability down the road. If you’ re not sure what the future will bring, WordPress is a great place to start.

    Q: Looking for the Fastest Set Up ?

    A :Regardless of your web development expertise, WordPress will typically allow for the fastest set – up time, as long as you’ re not building anything too complex.

    Q: Looking for a Robust Solution ?

    A : If you know your needs are complex and that your website will require robust functionality, it’ s worthwhile to invest in Drupal from the start. It may take longer to develop, but it will be worth the time and cost.

    Q: Looking for more security ?

    A : Drupal does not power as many websites as WordPress, but when it comes to security Drupal is a clear winner. Security is a significant feature of Drupal.

    Q: Looking for more Themes and Plugins ?

    A : WordPress offers tons of themes and plugins to boost the functionality of your site. Even those who are non – technical can install and use the extensions. There are heaps of free themes that you can use for your website with amazing functionality.

    Q: Looking for Faster CMS ?

    A : When it comes to speed, Drupal has an advantage and it can generate high – speed websites in no time. Since the Drupal CMS isn’ t very resource – intensive it can help to produce very high performing and fast loading websites. The options like website caching can improve performance even further. This makes Drupal better equipped to handle websites that have thousands of pages.

  • Web Design Trends for 2015

    With a quick look back at Web Design 2014 you’ll see mobile, HTML 5, scrolling, micro UX, flat UI and the  king of design principles, minimalism, were all the rage.

    For what’s headed your way in Web Design 2015, read on…

    Top 10 design trends in 2015

    1. One Page Layout

      Embrace the mobile and choose one page layout to deliver a web project on iPhone, tablet or any other mobile device in the most optimal way. With one page layout you view the entire site without clicking on links to visit additional pages. You scroll instead, because everything is on a single page. This is the navigation technique requiring less page loading, less flowing data, less dynamic interaction with the end result, a smoother user experience.

    2. Responsive Design

      Responsive design has become the new standard for web design over the past few years. 2015 is no exception. Responsive web design and mobile friendly websites were made for each other.

    3. Focus on Typography

      iA’s Oliver Reichenstein rightly said “Web design is 95% typography”. Web typography isn’t limited to the use of fonts on your website. Rather, it’s the art of creating and manipulating the typefaces and white spaces to enhance communication and readability.

    4. Ghost Buttons and Big Background

      Make your site stand out by prominently displaying great content. Ghost buttons are pretty simple, are becoming more widely used, are minimal, stylish, very easy to create, and usually combined with a cool and simple hover animation. What caught on in 2014 will expand in 2015.

    5. SVG

      Scalable Vector Graphics may be the best format for responsive web design. It’s an ideal fit for flat and material design. The SVG advantage is its vector format which maintains sharpness after scaling. It can be implemented with CSS or JavaScript and can be used to create animations. With SVG, web designers focus on their design and spend less time thinking about different screen resolutions.

    6. Card Design

      Websites relying on an arrangement that resembles cards or tiles are usually very simple while presenting the viewer with as much information as possible. Card design works well with advertising products or displaying a portfolio. Social media giants such as Spotify, Pinterest, Twitter and Google have caught on and are using the tile-like arrangement.

    7. Flat Design/ Material Design for Mobile

      Incorporating Skeuomorphism into Flat Design is Material Design’s raison d’etre. The everyday objects and interactions we know in the real world are thrown into the sleek minimalism and mobile-friendliness of Flat. This results in an intuitive and device-friendly design style, convenient for both the machine and the user. The best of both worlds.

    8. Parallax Scrolling

      As the mobile web continues to grow and web design continues to skew in the direction of a more effective and enjoyable mobile experience, scrolling will continue to dominate clicking. It’s more intuitive, easier to do, cuts down on load times and allows for more dynamic interaction to take place between the user and the website. Parallax scrolling first became popular in early 2014, but look for it on more and more websites in 2015. With parallax scrolling you can create flexible and unique web pages that will surprise your visitors with effectiveness and convenience. It works especially well in creating single page websites or storytelling.

    9. Microinteractions

      Microinteractions are contained experiences or moments within a module on a website that revolve around a single use case, for example the email signup box that pops up on the website and wiggles back and forth on the screen, giving a playful personality to an otherwise static graphic. Microinteractions promote an increase in user engagement — in the case above, more email signups. You’ll see this theory begin to permeate web design in 2015. As developers begin to think along these lines you’ll see more WordPress themes and plugins.

    10. Personalized UX

      Look for cookies rehabilitation in 2015, just as certain popups have made a classier return with better design and best practices in place. The technique of using cookies to display certain content to repeat visitors can be used far more creatively than simply displaying spam and relentlessly up-selling.

    Contact Position² for professionally designed web pages to stay ahead of the trends!

  • Google Authorship, Native Advertising for B2B and much more…| Best of the Week

    This week’s hot news, events and videos from the online marketing and social media world.
    google-authorisation
    From the Position² Blog This Week:
    Google Authorship Axed but Author Rank Endures
    Giving due recognition to authors was the aim but somewhere down the line there were roadblocks. This made Google ditch the Authorship program but Author Rank will no doubt be used by the search giant to reward quality content on the Internet. Read this blog to learn more.
    Top Stories this Week: Social Media
    Top Stories this Week: SEO, PPC and Digital Media
    sherpa-emails-summit-video Best of the Week Video
    Watch this Marketing Sherpa Email Summit Video that talks about engagement being the key performance indicator when it comes to measuring your email program success. Find out how to create engaged recipients.
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    • SEO, why the way we know it is not enough
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    Download the complimentary EVA White Paper now

    Know more about Enterprise Visibilty Accelerator(EVA)
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